50+ Projects Delivered · Based in India

Custom Software& AI Automation

Ideas, engineered!

Our Kolkata-based engineering team builds high-converting Shopify stores, AI-powered automation, and custom web applications — then optimises every layer for growth.

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50+Businesses Served

4+Years in Business

7+Years – Avg. Team Experience

Web Development◆App Development◆Shopify Development◆AI Automation◆AI Chatbots for E-commerce◆E-commerce Conversion Optimization◆Growth & Maintenance Retainer◆

What we build

End-to-end digital engineering — for businesses ready to scale

Your outsourced tech team. We handle the build so you can focus on growth.

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Web Development

Custom websites and web applications built with Next.js, React, and TypeScript — engineered for performance, SEO, and conversion.

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App Development

Native and cross-platform mobile apps engineered for growth — from MVP to millions of users.

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Shopify Development

Custom storefronts that convert browsers into buyers — from bespoke Liquid themes to headless Hydrogen builds.

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AI Automation

Production-grade AI workflows and custom agents — built on n8n, Make, and Python — that eliminate repetitive tasks and save your team thousands of hours every month.

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AI Chatbots for E-commerce

AI-powered chatbots that handle customer support, product recommendations, and sales conversations for D2C and e-commerce brands — 24/7. Reduce support ticket volume by up to 60%, recover abandoned carts automatically, and turn every website visitor into a potential conversion.

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E-commerce Conversion Optimization

We help D2C and e-commerce brands turn more visitors into paying customers. Through data-driven audits, A/B testing, and systematic Shopify store optimization, we increase conversion rates, average order value, and revenue — without increasing your ad spend.

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Growth & Maintenance Retainer

An ongoing technical partnership that gives your business dedicated dev hours, monthly site updates, performance monitoring, new feature builds, and automation maintenance — all on a predictable monthly retainer. For businesses that want a tech team on call without the overhead of hiring full-time.

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Trusted by 50+ startups & businesses across India

FloraSoul India

Baby Forest

Zevarly

House of Manjari

The Parrot

Arré Voice

Best Wallet

IQrate

Bandbox

FloraSoul India

Baby Forest

Zevarly

House of Manjari

The Parrot

Arré Voice

Best Wallet

IQrate

Bandbox

IQrate

Best Wallet

Arré Voice

The Parrot

House of Manjari

Zevarly

Baby Forest

FloraSoul India

Bandbox

IQrate

Best Wallet

Arré Voice

The Parrot

House of Manjari

Zevarly

Baby Forest

FloraSoul India

Trusted partners & certifications

DPIIT Recognised Startup

MSME Registered

Shopify Partner

AWS Partner

Google Partner

Meta Business Partner

How we work

Simple process. No surprises.

Discovery

We learn your goals, constraints, and users in a focused 30-minute call.

Plan

We map out scope, tech stack, and timeline — no surprises later.

Build

Iterative delivery with regular check-ins so you always know where things stand.

Launch

We deploy, test, and hand over a product that works — then stay available.

Most projects kick off within 5 business days of your first call.

Portfolio

Projects that deliver results

Real projects. Real results. A sample of what we've shipped for clients across India and beyond.

FloraSoul India

FloraSoul India, an Ayurvedic skincare brand founded by Garima Ahuja and Aankush Nagpal, had a vision to bring traditional Indian wellness wisdom to modern consumers. But their digital journey was anything but smooth. Their original website was built on WordPress by two freelancers who took their money and disappeared midway — leaving behind a broken, unusable storefront. The site suffered from constant downtime, painfully slow page loads, and a checkout experience that actively drove customers away. With practically zero revenue from their online channel and growing frustration, FloraSoul was on the verge of abandoning e-commerce altogether. When they reached out to us, they needed more than just a website. They needed a technology partner they could actually trust — one that would deliver on time, on budget, and stick around after launch.

100xRevenue growth over 4 years₹1Cr+From ₹1L to ₹1Cr+ annual revenue

Case study

Baby Forest

Baby Forest had already built a loyal following among parents who valued Ayurvedic baby care. But their online storefront wasn't keeping up with the brand's premium positioning. The existing website looked dated, loaded slowly on mobile, and wasn't converting the traffic it was getting. In the premium baby care segment, trust is everything. Parents research extensively before putting anything on their child's skin. Every element of the digital experience — from product photography presentation to ingredient transparency — needs to instil confidence. Baby Forest needed a website as premium as their products: elegant, fast, and built to convert discerning parents into repeat customers. With plans to onboard Mira Rajput as brand ambassador, the stakes were even higher. The website had to handle celebrity-driven traffic spikes without breaking a sweat, and the brand's digital identity had to be polished enough to sit alongside a high-profile endorsement.

₹3Cr+Annual revenue milestone1.8sAverage page load time

Case study

Zevarly

Zevarly, a Kolkata-based fashion jewellery brand run by Mukesh Sethiya from the heart of Burrabazar, had built a loyal offline following through wholesale channels. But the brand had zero digital presence — no online store, no product catalogue, and no way to reach the growing wave of women shopping for jewellery online. The challenge was significant: fashion jewellery is one of the most competitive e-commerce categories in India. Customers can't touch or try on products, so every element of the online experience — from product photography presentation to zoom-enabled detail views — needs to build trust and desire simultaneously. Zevarly's product range spans hundreds of SKUs across gold-plated, silver-plated, and American Diamond collections, including bridal sets that need to feel premium even through a screen. Their competitors were already established on Shopify with polished stores, influencer partnerships, and strong Instagram presences. Zevarly needed more than just a website — they needed a complete digital commerce strategy that could compete from day one, with smart navigation for a large catalogue and pricing strategies that encouraged bulk purchases.

+280%Organic traffic growth (6 months)+45%Average order value increase

Case study

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Client stories

What our clients say

Honest words from people who've been through the process. No stock photos, no made-up companies.

“Innovatrix didn't just build our Shopify store — they thought through the whole customer journey. Our conversion rate went up 34% in the first month.”

Priya Mehta

Founder, Bloomfield Retail

“We've worked with three agencies before. Innovatrix is the first one that actually explained what they were doing and why. On time, on budget.”

Rahul Agarwal

Director, Operations, NovaTrade Logistics

“The AI automation workflow they set up saved our team 12 hours a week. We were skeptical about AI but they made it practical and measurable.”

Dr. Nandita Roy

Managing Director, Saffron Healthcare

“Our mobile app went from idea to App Store in 14 weeks. Quality better than a much larger firm we'd quoted.”

Sameer Dutta

Co-Founder & CEO, Axiom Edutech

“They redesigned our WordPress site beautifully and trained our team to update it themselves. That independence is priceless.”

Kavya Sharma

Head of Marketing, Prestige Hospitality

From our blog

Practical insights on web, AI & growth

Straightforward writing on web development, Shopify, AI automation, and digital growth — from the Innovatrix Infotech team.

1 Apr 20266 min read

Pretext Just Changed How Text Works on the Web — Here's Why Every Builder Should Pay Attention

Cheng Lou's Pretext library does multiline text measurement 500x faster without touching the DOM. Here's what it means for SaaS builders, D2C brands, and frontend teams.

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1 Apr 20269 min read

Anthropic's Engineers Have Stopped Writing Code. Here's What That Actually Means.

Anthropic's engineers have stopped writing code. Boris Cherny hasn't manually typed a line since November 2025. Here's what this agentic engineering shift actually means — for developers, for D2C founders, and for every team hiring a dev agency in 2026.

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31 Mar 20269 min read

Local AI with Ollama + Claude Code: An Honest Review from a Dev Team That Actually Uses It

Everyone is sharing local AI setup tutorials. We actually use this stack in production. Here is the honest truth about running Ollama with Claude Code.

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Frequently asked questions

Questions we get asked the most

Still have questions?

Our team typically responds within 24 hours.

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Free resource

How AI & Automation Are Transforming E-commerce Businesses

A practical 28-page guide for startup founders and SMB owners making their first AI investment — with real workflows, cost frameworks, and step-by-step implementation plans.

28 pages of practical advice for non-technical founders making their first technology decision.

What AI automation can (and can't) do for your business
5 workflows every e-commerce business should automate first
How to calculate ROI before spending a rupee
Tools breakdown: n8n, Make, Zapier — what fits your stage
Real case studies from Innovatrix client implementations
A 90-day roadmap to your first automation win

Get started

Ready to build something great?

Whether you have a clear brief or an idea on a napkin, we'd love to hear from you. Most projects start with a 30-minute call — no pressure, no sales pitch.

No upfront commitmentResponse within 24 hoursFixed-price quotes

Start Your Project Book a 30-min Call

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