Real Numbers.
No Surprises.
No 'contact us for pricing' here. Real numbers, real tiers, and the honest truth about what it costs to build something that actually works.
Pricing Model
How We Price Projects
Every project starts with a free Discovery Call — 1 hour to understand your business goals, expected outcomes, and the right technical approach. After discovery, we scope into 2-week sprints, lock the price, and deliver.
We do not charge by the hour. Once you approve the quote, the price is fixed. If we underestimate a sprint, we absorb the cost — not you. Your budget is protected from day one.
Fixed price = We absorb cost overruns. Your budget is protected.
Discovery Call
Free 1-hour session to understand goals and scope
PRD & Fixed Quote
We write the spec, you approve the price — before we write code
Sprint Delivery
2-week development cycles with weekly demos and reviews
Shopify Development
As an official Shopify Partner, we build on Liquid (custom themes) and Shopify Hydrogen (headless). FloraSoul +41% mobile conversion, Baby Forest ₹4.2L launch-month revenue.
Starter Store
₹35,000 – ₹80,000
Brands launching their first D2C store
- Custom Liquid theme
- Up to 3 product collections
- Mobile-first responsive design
- Shopify Payments / Razorpay / PhonePe
- Basic SEO setup
- Cart & checkout flows
- 1 round of revisions
Growth Store
₹80,000 – ₹3,00,000
Brands that have validated their product and need scale
- Everything in Starter, plus:
- Custom Liquid 2.0 theme
- Advanced filtering & search
- BNPL integrations (Tabby/Simpl)
- Email marketing setup (Klaviyo)
- CRO features (sticky ATC, cart recovery)
- WhatsApp order automation
- Performance audit (90+ PageSpeed)
- 2 rounds of revisions
Scale / Headless
₹3,00,000 – ₹8,00,000+
Established D2C brands doing significant revenue
- Everything in Growth, plus:
- Shopify Hydrogen headless
- Custom Shopify app dev
- Multi-language/currency
- n8n/Make.com automation suite
- Advanced analytics (GA4, Meta Pixel)
- Dedicated sprint reviews
AI Automation
Almost no Indian agency productizes automation as a standalone service. We do — and it's our sharpest competitive edge.
Single Workflow
₹80,000 – ₹2,50,000
- Discovery session
- n8n or Make.com workflow
- Up to 3 app integrations
- Edge case testing
- 30-day support
Full Automation System
₹2,50,000 – ₹8,00,000
- Process audit
- Multi-workflow architecture (5–15 workflows)
- AI-powered workflows (GPT-based)
- CRM integration
- Custom dashboards
- Team training
Enterprise
₹8,00,000 – ₹20,00,000+
- Full automation architecture
- Custom Python scripts
- Multi-store + ERP + logistics
- AI agents
- Dedicated DevOps on AWS
Web Development
We build on Next.js and React — not WordPress page builders. Fast, scalable, built to rank.
Landing Page
Single-page Next.js site for product launch or SaaS waitlist. SEO, animation, CTA flow.
- Single-page Next.js
- SEO-optimised markup
- Framer Motion animations
- CTA flow & lead capture
- Mobile-first responsive
Business / Marketing Website
Multi-page site with CMS integration, blog, contact flows, full SEO architecture.
- Multi-page Next.js + Directus/Sanity
- Blog + contact flows
- Full SEO architecture
- Core Web Vitals 90+
- Analytics integration
Product / SaaS Platform
Full product builds — dashboards, auth, API integrations, real-time features. Scoped after discovery.
- Auth (NextAuth / Clerk)
- Postgres/Supabase backend
- Real-time features (WebSockets)
- API integrations & webhooks
- Admin dashboards
- Scoped in discovery sprint
WordPress Development
Custom code only. No Elementor, no Divi, no page builders. Fast, secure, maintainable.
- Custom theme (no page builders)
- Up to 8 pages
- WooCommerce-ready structure
- On-page SEO setup
- Contact forms & SMTP
- 30-day support
- Complex custom functionality
- Plugins built from scratch
- Multilingual (WPML/Polylang)
- Performance-tuned (90+ PageSpeed)
- Custom REST API endpoints
- Advanced security hardening
- Priority support SLA
App Development
Cross-platform — one codebase, iOS + Android. Flutter is what we use.
MVP
₹2,70,000 – ₹8,00,000
Core features, 1–2 user roles, basic backend
- 1–2 user roles
- Core product features
- REST API backend
- Basic auth (email + OTP)
- iOS + Android
- 30-day post-launch support
Real Project
EdTech MVP with course streaming, quiz engine, student dashboards — ₹8L, 10 weeks.
Growth App
₹8,00,000 – ₹20,00,000
Full-featured, real-time, payments, push notifications, admin panel
- Full-featured screens
- Real-time updates
- Razorpay / Stripe payments
- Push notifications
- Admin panel included
- Analytics integration
- CI/CD pipeline
Real Project
Ecommerce app with catalog, cart, Razorpay, order tracking, seller dashboard — ₹13L.
Complex / Enterprise
₹20,00,000 – ₹43,00,000+
Marketplaces, social platforms, fintech, multi-role
- Marketplace or social features
- Live feeds / messaging
- Creator monetization
- Multi-role architecture
- Microservices backend
- Dedicated DevOps & infra
Real Project
Social app with live feeds, messaging, creator monetization — ₹43L. Freelance platform for finance — ₹50L.
Managed Services
For businesses that need ongoing tech support without hiring a full-time team.
Routine Bug Fixes
All reported bugs resolved within your SLA window — no extra billing.
Monthly Feature Updates
1–2 sprint cycles per month for small feature additions and improvements.
Security & Platform Upgrades
Dependency updates, security patches, and platform version upgrades.
WhatsApp & Email Support
Direct access to your delivery team with SLA-backed response times.
Monthly Performance Report
Uptime, Core Web Vitals, and sprint summary delivered every month.
3-month minimum agreement. Cancel anytime after that.
Discuss Your Retainer NeedsInternational Pricing
We serve clients in the US, UAE, Singapore, and UK. Same quality, 30–60% lower cost than local agencies. All three tiers across every service, priced below.
India
INR
United States
USD
UAE / Dubai
AED
Singapore
SGD
United Kingdom
GBP
Indicative ranges based on typical project scope. Exchange rates are approximate. Final quotes are issued after a free Discovery Call.
India
INR
United States
USD
UAE / Dubai
AED
Singapore
SGD
United Kingdom
GBP
What Clients Always Forget to Budget For
After 50+ projects, here's what consistently catches clients off guard.
Shopify Platform Fees
Basic: ₹1,499/mo · Grow: ₹5,599/mo · Advanced: ₹22,680/mo. Not included in our quote.
Server & Hosting Costs
₹2,000–₹15,000/month on AWS, Vercel, or Render — depending on traffic and architecture.
Marketing Budget
First-year marketing budget should equal (or exceed) your development investment for real ROI.
Third-Party Subscriptions
Klaviyo, Hotjar, Algolia, Twilio — these are usage-based and billed directly to you.
Content & Copywriting
Product descriptions, blog posts, and landing copy are not included unless scoped explicitly.
Ongoing Maintenance
Platforms update, APIs change, themes need migration. Budget ₹5K–₹15K/month for stability.
What We Ask of Every Client
We will not compromise quality to hit an arbitrary deadline. Here's what we ask in return.
Trust the timeline
We set realistic deadlines and flag delays early — not the day before delivery.
Attend sprint reviews
Missing them adds a week, not a day.
Plan marketing before launch
A great product launched quietly is a wasted product.
Budget a 10–15% buffer
Projects that budget for edge cases finish on time.
Give clear feedback
'Make it pop' costs time. Specific feedback costs nothing.
Frequently Asked Questions
Everything you need to know before making a decision.
Ready to talk about your project?
Whether you have a clear brief or an idea on a napkin, we'd love to hear from you. Most projects start with a 30-minute call — no pressure, no sales pitch.