CRO Audit and Roadmap
Full conversion architecture review: page speed, mobile UX, checkout flow, product pages, payment method placement, and cart mechanics. Full findings document with revenue-impact ranking delivered within 5 business days.
Starting from $1,500
Ecommerce CRO Agency — Canada
Most Canadian ecommerce brands are losing revenue not because their ads are wrong, but because their store is broken. Cart abandonment sits at 60.5% on average in Canada. Smartphone conversions are growing at 18.1% CAGR but most Shopify stores were designed for desktop. You are paying for traffic that leaves without buying. We fix the store, not the ad account. As an Official Shopify Partner who has increased mobile conversions by 41% for FloraSoul India, reduced cart abandonment by 22% for Baby Forest, and driven a 33% lift in repeat purchase rate for Zevarly, we bring a results-first approach to CRO. These are not A/B test increments on button colours. They are architectural decisions made by engineers who understand both Shopify Liquid and buyer psychology. For Canadian brands, the opportunity is significant. Canada's ecommerce market is projected to grow from US$41.8 billion in 2025 to US$66.9 billion by 2030. Shopify holds a 28% platform market share here — the highest outside Australia. If you are on Shopify and your conversion rate is below 2.5%, the problem is almost certainly fixable. We will tell you exactly what is broken and exactly what it will cost to fix it before you commit to anything.
- +41% mobile conversion rate (FloraSoul India Shopify rebuild)
- -22% cart abandonment (Baby Forest launch-month implementation)
- +28% average order value through upsell architecture and cross-sell placement
- +33% repeat purchase rate via post-purchase flow design (Zevarly)
- Canadian payment optimisation: Afterpay, Shop Pay, Interac placement above the fold
- Fixed-price audit delivered as standalone — value before you commit to implementation
50+ Clients Served
4+ Years in Business
UK/AUS/US Overlap
What we build
What does Ecommerce CRO Agency — Canada include?
Shopify Checkout and UX Optimisation
Shopify Liquid and Hydrogen implementation of checkout flow redesign, mobile UX improvements, trust signal placement, and payment method optimisation for Canadian stores.
Canadian Payment Method Optimisation
Canadian payment method visibility: Afterpay, Shop Pay, Interac e-Transfer, and Zip placement on product pages, cart, and checkout — above the fold where it lifts conversion.
AOV Optimisation
Strategic upsell, cross-sell, and bundle placements that lift average order value without adding checkout friction. Product page, cart, and post-purchase upsell flows.
Abandonment Recovery Sequences
Klaviyo and Postscript sequences for cart abandonment, browse abandonment, and post-purchase upsell. Bilingual English/French flows for Quebec-facing Canadian brands.
Analytics and Tracking Setup
GA4 event tracking, Shopify conversion data, and session recording setup so you can measure the impact of every change we make.
Service Overview
Everything you need to know about Ecommerce CRO Agency — Canada
Canadian ecommerce traffic is more expensive than it has ever been. CPMs on Meta are up. Google CPCs are climbing. And most Canadian Shopify stores are converting that traffic at 1.5 to 2% — which means 98% of people you paid to reach are leaving without buying.
Raising your conversion rate from 1.8% to 3% on the same traffic budget is the equivalent of a 67% revenue increase with zero additional ad spend. That is the opportunity CRO captures. And it is available to almost every Canadian Shopify store we have audited.
Why choose us
Why businesses trust us for Ecommerce CRO Agency — Canada
+41%
Mobile Conversion Lift
+41% Mobile Conversion Rate
We increased mobile conversions for FloraSoul India by 41% and reduced cart abandonment for Baby Forest by 22%. We bring this exact methodology to Canadian Shopify brands.
-22%
Cart Abandonment
22% Lower Cart Abandonment
Baby Forest launched with 22% lower cart abandonment than their previous platform. Conversion engineering was built in from the start, not bolted on after.
0
Team for Both
Strategy and Development in One Team
We handle the audit and the implementation. No split between strategy and execution. You work with engineers who understand both Liquid and conversion psychology.
CA-Ready
Day One
Canada-Specific CRO Knowledge
Afterpay Canada, Shop Pay, and Interac e-Transfer placement, mobile-first checkout architecture, and Quebec-specific trust signals — these are Canada-specific conversion levers we understand.
Shopify
Official Partner
Official Shopify Partner
As an Official Shopify Partner, we have direct access to Shopify's partner ecosystem, beta features, and direct support channels for technical issues.
Audit
Standalone Deliverable
Audit First, Commit Later
The CRO audit is delivered as a standalone, fixed-price deliverable. You get full findings and revenue-impact rankings before you commit to implementation.
Our tech stack
Technologies we use for Ecommerce CRO Agency — Canada
Frontend
Shopify Liquid and Hydrogen
Next.js (headless)
Tools
Shopify and Shopify Plus
GA4 and Google Tag Manager
Microsoft Clarity and Hotjar
Klaviyo and Postscript
Intelligems (A/B testing)
Related work
View all work Projects in this space
FloraSoul India
100x Revenue growth over 4 years₹1Cr+ From ₹1L to ₹1Cr+ annual revenue+340% Organic traffic increase (Year 1)1.4s Average page load time
FloraSoul India, an Ayurvedic skincare brand founded by Garima Ahuja and Aankush Nagpal, had a vision to bring traditional Indian wellness wisdom to modern consumers. But their digital journey was anything but smooth. Their original website was built on WordPress by two freelancers who took their money and disappeared midway — leaving behind a broken, unusable storefront. The site suffered from constant downtime, painfully slow page loads, and a checkout experience that actively drove customers away. With practically zero revenue from their online channel and growing frustration, FloraSoul was on the verge of abandoning e-commerce altogether. When they reached out to us, they needed more than just a website. They needed a technology partner they could actually trust — one that would deliver on time, on budget, and stick around after launch.
Case studyBaby Forest
₹3Cr+ Annual revenue milestone1.8s Average page load time4.2% E-commerce conversion rate65% Revenue from mobile shoppers
Baby Forest had already built a loyal following among parents who valued Ayurvedic baby care. But their online storefront wasn't keeping up with the brand's premium positioning. The existing website looked dated, loaded slowly on mobile, and wasn't converting the traffic it was getting. In the premium baby care segment, trust is everything. Parents research extensively before putting anything on their child's skin. Every element of the digital experience — from product photography presentation to ingredient transparency — needs to instil confidence. Baby Forest needed a website as premium as their products: elegant, fast, and built to convert discerning parents into repeat customers. With plans to onboard Mira Rajput as brand ambassador, the stakes were even higher. The website had to handle celebrity-driven traffic spikes without breaking a sweat, and the brand's digital identity had to be polished enough to sit alongside a high-profile endorsement.
Case studyZevarly
+280% Organic traffic growth (6 months)+45% Average order value increase+33% Repeat purchase rate1.6s Average page load time
Zevarly, a Kolkata-based fashion jewellery brand run by Mukesh Sethiya from the heart of Burrabazar, had built a loyal offline following through wholesale channels. But the brand had zero digital presence — no online store, no product catalogue, and no way to reach the growing wave of women shopping for jewellery online. The challenge was significant: fashion jewellery is one of the most competitive e-commerce categories in India. Customers can't touch or try on products, so every element of the online experience — from product photography presentation to zoom-enabled detail views — needs to build trust and desire simultaneously. Zevarly's product range spans hundreds of SKUs across gold-plated, silver-plated, and American Diamond collections, including bridal sets that need to feel premium even through a screen. Their competitors were already established on Shopify with polished stores, influencer partnerships, and strong Instagram presences. Zevarly needed more than just a website — they needed a complete digital commerce strategy that could compete from day one, with smart navigation for a large catalogue and pricing strategies that encouraged bulk purchases.
Case studyClient stories
What our clients say
Honest words from people who've been through the process. No stock photos, no made-up companies.
“When two freelancers ran away with our money, we had lost all trust in agencies. Innovatrix didn't just rebuild our store — they rebuilt our confidence. Four years later, we've gone from one lakh to over one crore in revenue. They're not our vendor, they're our technology partner.”
G
Garima Ahuja
Co-founder, FloraSoul India
“We had jewellery but no digital presence. Innovatrix gave us a Shopify store that actually feels like walking into a jewellery showroom. The tiered discounts and WhatsApp integration alone doubled our repeat customers. We went from zero online orders to processing 50+ orders a day within four months.”
M
Mukesh Sethiya
Founder, Zevarly
“Before this system, our team was glued to their phones all day just answering the same questions over and over. Now those hours are back, and our customers actually get faster responses than when we were doing it manually. Rishabh and his team understood our operations deeply before writing a single line of code.”
A
Aman Bahri
Director, Bandbox Group
Industries we serve
Industries we help with Ecommerce CRO Agency — Canada
D2C and Fashion
Shopify and Shopify Plus stores across fashion, homewares, supplements, beauty, and personal care for Canadian D2C brands.
Subscription Commerce
Subscription box and FMCG brands improving trial-to-subscribe and recurring order conversion rates.
Health and Wellness
Supplement, wellness, and fitness brands where product education, trust signals, and ingredient transparency drive purchase confidence.
Homewares and Lifestyle
Homewares, furniture, and lifestyle brands where product photography and social proof determine whether the add-to-cart happens.
Questions answered
Common questions about Ecommerce CRO Agency — Canada
Certified PartnersRecognised by the platforms
Recognised by the platforms
you already trust.
Government registrations, platform partnerships, and ecosystem credentials that verify the operating standards behind every engagement.
Payment Options
Pay the way that works for you
We accept every major payment method globally — from cards and PayPal to international bank transfers, India-specific UPI, and direct NEFT/RTGS.
Stripe
Cards & digital wallets
Visa · Mastercard · Apple Pay · Google Pay · AMEX
PayPal
Global online payments
PayPal balance · Linked cards · Bank accounts
Wise
International bank transfer
USD · GBP · EUR · AUD · CAD · SGD · AED + 40 more
Razorpay
India — all local methods
UPI · Net Banking · Cards · Wallets · EMI
Bank Transfer
Direct NEFT / RTGS transfer
All Indian banks · Same-day RTGS · NEFT · IMPS
All transactions are processed securely. We never store card details.
Get started
Ready to talk about your project?
Whether you have a clear brief or an idea on a napkin, we'd love to hear from you. Most projects start with a 30-minute call — no pressure, no sales pitch.
No upfront commitmentResponse within 24 hoursFixed-price quotes