Rishabh Sethia
Technical Lead & Founder
Sprint-based, fixed-price Next.js development. App Router, Server Components, TypeScript-first. A 12-person team led by a former Head of Engineering — not a freelancer who disappears mid-project.
Technical Lead & Founder
Senior Engineer
Mid-Level Engineer
Modern Next.js 15 architecture with React Server Components, streaming, and Suspense. We never build new projects on the Pages Router.
Connect Next.js to the Shopify Storefront API for blazing-fast commerce with custom cart, checkout, and customer account flows.
Multi-tenant SaaS with NextAuth or Clerk, Stripe billing, role-based access, and scalable dashboard architecture.
We select the right rendering strategy per page based on data freshness and traffic — not a one-size-fits-all approach.
As an official AWS Partner, cloud deployment, CDN, and performance monitoring are standard — not billed as extras.
Migrate from CRA, Gatsby, or Pages Router to App Router with zero downtime and measurable Core Web Vitals improvement.
When companies look to hire a Next.js developer, they typically face two bad options: a freelancer on Upwork who bills hourly, disappears between sessions, and uses whatever patterns they learned last year — or an offshore body-shop that assigns a junior developer and calls it senior. Neither builds production-grade software.
Innovatrix Infotech is a 12-person engineering team based in Kolkata, led by a founder who spent years as a Senior Software Engineer and Head of Engineering before starting the company. When you hire our Next.js developers, you get the whole team: dedicated engineers, QA, and a technical lead who reviews every architecture decision before code ships.
Our Next.js development is opinionated and current. We use the App Router for all new projects — not the Pages Router, which is the legacy approach most tutorials and older agencies still default to. We write strict TypeScript on everything. We choose rendering strategies — SSR, SSG, ISR — based on actual data requirements, not convention. We use Server Components for data-heavy views and Client Components only where interactivity genuinely demands it.
For ecommerce and D2C clients, we connect Next.js to the Shopify Storefront API, building headless storefronts that outperform Liquid themes on Core Web Vitals and conversion. For Zevarly, a D2C brand, our Next.js work contributed to a 55% increase in session duration and a 33% improvement in repeat purchase rate. That kind of result comes from technical decisions made at the architecture level — not from a theme swap.
As an official AWS Partner and Google Partner, we handle deployment infrastructure as part of our standard scope. Vercel for most projects, AWS EC2 with CloudFront for clients who need multi-region control or existing infrastructure alignment. Performance monitoring, CDN configuration, and caching strategy are included — not billed separately.
Our pricing model is fixed-price sprints. Each 2-week sprint has a defined scope agreed before we write code. You know what gets built and what it costs before sprint start. No hourly billing surprises. No scope creep invoices. If a sprint's requirements change mid-way, we scope the change transparently rather than silently absorbing it into your next invoice.
If you are evaluating whether to hire a Next.js developer for a new project, a migration, or to improve an existing codebase, book a 30-minute discovery call. We will give you an honest technical assessment — including whether Next.js is the right choice for your specific situation — before asking you to commit to anything.
Ideal for well-defined feature work, landing pages, or performance audits on an existing Next.js codebase.
Full product builds scoped into sprints. You approve scope before every sprint starts. No invoice surprises.
Dedicated Next.js developer + technical lead oversight. Continuous development, bug fixes, and performance monitoring.
We review your requirements, current stack, and business goals. We will tell you honestly if Next.js is the right fit before you commit anything.
Component structure, rendering strategy, API routes, and deployment plan designed before a single line of code is written.
Project broken into 2-week sprints with fixed deliverables. You approve scope before we start building.
At each sprint end, you see working deployed code — not a status update. Review, give feedback, incorporated into next sprint.
Deploy to Vercel or AWS, configure CDN and monitoring, hand over clean documentation your team can maintain.
Government registrations, platform partnerships, and ecosystem credentials that verify the operating standards behind every engagement.






Book a 30-minute discovery call. We will review your requirements and give you an honest technical assessment — no commitment required.
Trusted by 50+ startups & businesses across India
Real projects, real numbers. See what we've delivered for brands like yours.
Zevarly, a Kolkata-based fashion jewellery brand run by Mukesh Sethiya from the heart of Burrabazar, had built a loyal offline following through wholesale channels. But the brand had zero digital presence — no online store, no product catalogue, and no way to reach the growing wave of women shopping for jewellery online. The challenge was significant: fashion jewellery is one of the most competitive e-commerce categories in India. Customers can't touch or try on products, so every element of the online experience — from product photography presentation to zoom-enabled detail views — needs to build trust and desire simultaneously. Zevarly's product range spans hundreds of SKUs across gold-plated, silver-plated, and American Diamond collections, including bridal sets that need to feel premium even through a screen. Their competitors were already established on Shopify with polished stores, influencer partnerships, and strong Instagram presences. Zevarly needed more than just a website — they needed a complete digital commerce strategy that could compete from day one, with smart navigation for a large catalogue and pricing strategies that encouraged bulk purchases.
Honest words from people who've been through the process. No stock photos, no made-up companies.
“Innovatrix didn't just build our Shopify store — they thought through the whole customer journey. Our conversion rate went up 34% in the first month.”
Priya Mehta
Founder, Bloomfield Retail
“We've worked with three agencies before. Innovatrix is the first one that actually explained what they were doing and why. On time, on budget.”
Rahul Agarwal
Director, Operations, NovaTrade Logistics
“The AI automation workflow they set up saved our team 12 hours a week. We were skeptical about AI but they made it practical and measurable.”
Dr. Nandita Roy
Managing Director, Saffron Healthcare